Privacy Policy

Last updated: May 12, 2026

MicroTribe ("we", "us", "our") operates the website at community.microtribe.net and the related MicroTribe Staff Scanner application (together, the "Service"). This Privacy Policy explains what information we collect, how we use it, and the choices you have.

By using the Service you agree to the practices described below. If you do not agree, please do not use the Service.

1. Who we are

MicroTribe is a customer engagement platform that helps local businesses turn their customers into advocates through QR codes, digital wallet cards, and follow-up campaigns. You can contact us at support@microtribe.net.

2. Information we collect

From business owners and staff:

• Name, email, phone number, and password (hashed) used to create and secure your account.
• Business information you provide (business name, address, branding, social handles, Google Business listing).
• Team members you add and the role assigned to them.
• Content you create on the platform (forms, message templates, campaigns, uploaded images and assets).

From customers who interact with a business through MicroTribe:

• Information voluntarily submitted through a business's MicroTribe form (such as name, email, phone, birthday, social handles, and reviews).
• Submission metadata such as the time of submission and the form used.
• Engagement signals such as wallet card downloads, link clicks, and email opens.

Automatically collected:

• Basic device, browser, and IP information needed to deliver and secure the Service.
• Cookies and similar technologies used to keep you signed in and remember preferences.

3. How we use information

• To create accounts, authenticate users, and keep the Service secure.
• To deliver the features you or your business have configured (forms, wallet cards, scanner, campaigns).
• To send transactional messages (one-time passcodes, password resets, service notifications).
• To send campaign messages on behalf of a business to that business's own customers.
• To analyze usage in aggregate to improve the Service.
• To comply with legal obligations and enforce our terms.

4. MicroTribe Staff Scanner — Mobile App Privacy

The MicroTribe Staff Scanner is a B2B tool intended exclusively for business owners and pre-registered staff. It is not for the general public.

• Sign-in data (email, phone) is collected solely for secure OTP authentication.
• We do not sell, rent, or trade staff or business data to third parties.
• We do not use contact information for marketing or advertising.
• We do not track users across other companies' apps or websites.
• The app does not collect personal identity information from end-customers — only anonymous customer UUIDs scanned via QR to update loyalty balances.

5. How information is shared

We do not sell personal information. We share only in limited cases:

• With the business that collected it — customer submissions are made available to the business that owns the form.
• With service providers that help us run the Service (cloud hosting, database, Resend for email, Twilio for SMS, AWS S3 for storage, authentication, analytics).
• When required by law — subpoenas, court orders, or to protect rights, property, or safety.
• In a business transfer — merger, acquisition, or sale of assets.

6. Data retention

We retain account data for as long as your account is active. You may request deletion at any time by emailing support@microtribe.net. See also our Data Deletion Instructions.

7. Security

We use industry-standard measures including HTTPS, Argon2id password hashing, tenant-isolated data access, and infrastructure access controls. No method of transmission or storage is 100% secure.

8. Your rights

Depending on where you live, you may have the right to access, correct, export, or delete your personal information. Contact support@microtribe.net.

9. Children

The Service is not directed to children under 13. We do not knowingly collect personal information from children.

10. International users

MicroTribe is operated from Canada and uses cloud infrastructure that may process data in other countries.

11. Changes to this policy

We may update this Privacy Policy from time to time. Continued use of the Service after a change means you accept the updated policy.

12. Contact

Questions? Email support@microtribe.net.